Digital Marketing

During the six-week campaign period, Sierra Wireless saw an increase of approximately 50% in contacts from on-line lead forms, a definite indicator that the campaign was delivering results.

“More importantly,” Sweeney notes, “in the months following the campaign, we saw a nice spike in AirLink GX440 sales. We definitely link that to the campaign’s contribution to driving interest, awareness and sales.”

• 50% increase in sales leads

• Increased product revenues

• Increased visibility to target audience

KEY witnessed an increase in the number of new students and inquiries about the educational firm’s services through phone calls and website form submissions as a result of the digital marketing campaigns. The firm also saw an incredible uplift in website performance particularly with its overall website, direct, and organic traffic and organic ranking.

Marketing results:

• 1,103.09% increase in overall website traffic

• 134.19% increase in organic traffic

• 44.55% increase in direct traffic

• Overall increase in new students and inquiries about KEY’s services

But to KEY’s leadership team, the hard metrics are only a part of the value Smartt delivers every month as a digital partner.

“There are several enjoyable things about working with Smartt from the great people who work there, to their rapid response time, to the way that they have taken the time to really understand our customers.” Batt explains. “They are proactive in their approach and are focused on achieving results. They consistently go above and beyond for their clients and are meticulous about the details; those qualities in particular resonated with us as we approach our business in the same way.

The multi-channel approach created great results based on the numbers of impressions, clicks, and views. Product sales also increased during the campaign periods.  At Fraser Valley Special Poultry’s supermarket promo events, customers would tell them that they knew the events from their online ads.  

• 2,024.44% increase in overall website traffic

• 26.42% increase in organic traffic

• 128.57% increase in direct traffic

• Increased product sales

"We enjoyed working with the team at SMARTT because they executed the campaigns with great project management skills and delivered results that met our expectations.  They were practical and efficient and always communicated with us before they took the next steps,” says Huang, “Our Account Manager did a good job explaining the pros and cons of different options that we could have for rolling out activities.  This was extremely helpful for us for making decisions.  It’s been a pleasant experience working with SMARTT."